(September 17, 2003) - (Little Rock-AP) -- Retired General Wesley Clark is fairly well known in Arkansas political circles, but experts say he will have to move quickly to make his name known in the rest of Arkansas and the nation. Clark announced today that he will run for president as a Democrat. In an informal survey of 20 Wal-Mart shoppers in Clark's hometown of Little Rock yesterday, only three knew who Clark is. Pundits say his overall political anonymity will be his biggest challenge nationwide. But many Arkansas supporters of former President Clinton are lining up behind Clark. Some have even held off on joining other Democratic campaigns until Clark came to a decision. Skip Rutherford, the director of Clinton's presidential library, has long said he was waiting for Clark when asked who he might support in 2004. Now he says he'll volunteer to help Clark in a bid for the White House next year. Benjamin Kirby, a former Clinton staffer from Little Rock, says the Clinton-Gore alumni e-mail network has been abuzz for months with anticipation of a Clark run.